From cold start to ₹5L weekly on TikTok Shop with 6 creators + ₹501,000 ad credit
A new Indian wellness brand used CloutIQ to assemble a creator roster overnight, then poured the TikTok Ads credit on top to scale week 1.
Brand-new D2C brand. No followers. No traction.
₹5,00,000 weekly Shop revenue by week 4. 2.9x blended ROAS.
| Metric | Before | After |
|---|---|---|
| Weekly Shop revenue | 0 | ₹5,00,000 |
| ROAS (blended) | — | 2.9x |
| Avg cost per acquisition | — | ₹128 |
The trifecta playbook
- 1
Created 4 hero SKUs on TikTok Shop India with creator-UGC product pages.
- 2
Onboarded 6 CloutIQ wellness creators (Hindi + English mix).
- 3
Opened a TikTok Ads account through CloutIQ to claim ₹501,000 matched credit.
- 4
Ran creator reviews as Spark Ads with regional + language audience splits.
CloutIQ का सही creator चुनना और TikTok Ads पर बूस्ट करना — यही formula है जो हमारे लिए काम कर गया।
— Founder, Lumify Wellness
You pay $500, TikTok drops in $500 of matched ad credit, and your account runs $1,000 of media. Same funnel, roughly double the volume, 10.80× out-of-pocket ROAS on $45 orders.